Franchise

Grow with
Chi Cha San Chen

Partner with one of Asia's premier tea brands — 25+ years of expertise, 150+ overseas stores, and a headquarters team that supports you from first consultation to opening day.

Start Your Application
The Chi Cha San Chen store team lined up in uniform, smiling
Master Franchise

Partner by country,
city or region.

Chi Cha San Chen grows through master franchising. Each master franchisee holds exclusive rights to a country, city or region, builds its own management team, opens an agreed number of stores, and works directly with our headquarters in Taichung.

Within each territory, sublicensed stores give first-time entrepreneurs a path to running their own shop — supported day to day by the master franchisee.

150+Overseas
stores
30Cities worldwide
since 2018
1998Founded in
Taichung, Taiwan
60sTeapresso extraction,
1,000 precision settings
01 — Franchise Advantage

Everything you need to lead.

R&D, marketing, patented technology and a premium retail experience — every partner is backed by a complete franchise system, built and refined at our headquarters.

A barista measuring ingredients with a jigger at the brewing bar
Advantage 01

Exclusive Beverage R&D

Signature drinks like Bubble Milk Tea, Bubble Volcano, Dong Ding Oolong Tea Latte and Cassia Black Tea Mousse — developed by analyzing consumption patterns around the world.

A bright Chi Cha San Chen store interior with pendant lights and a long tea bar
Advantage 02

Premium Store Design

Distinctive store concepts that carry the craft and warmth of our Taichung concept store into every new market.

Freshly brewed tea extracting from the teapresso machine into a glass pitcher
Advantage 03

Technical Guidance

A high-tech intelligent system powered by thousands of parameters, yet simple to operate — producing consistently high-quality tea with just a few inputs.

Hands picking fresh tea leaves in the tea garden
Advantage 04

Shared Marketing

Co-branding and a premium visual identity: storefront graphics, campaign posters, merchandise, co-branded products and limited-edition goods, ready to launch.

02 — Proven Demand

A steady stream of eager customers.

From California to New York, new Chi Cha San Chen stores open to lines out the door — and our tea has been recommended by creators with millions of followers.

Guests lining up outside a new Chi Cha San Chen store on opening day
Grand Opening
A line of customers along a Chi Cha San Chen storefront
Lines Out the Door
Customers queuing at the entrance of a Chi Cha San Chen store
Opening Day
03 — Brand Advantages

Why partner with us.

Two decades of operating experience, award-winning tea and international food-safety certification — the foundation every partner builds on.

  1. 01

    20+ Years of Experience

    More than two decades of steady brand operation, deeply rooted in Taiwan.

  2. 02

    International Taste Institute

    Our beverages have earned star-level Superior Taste Awards from the International Taste Institute in Brussels.

  3. 03

    Exclusive Patent

    The world's first intelligent patented teapresso machine brews the freshest tea — 60-second extraction with 1,000 precision settings.

  4. 04

    Research & Development

    We analyze consumption patterns globally to launch innovative new products.

  5. 05

    Brand Marketing

    A professional marketing team handles international strategy, media campaigns, store promotion and image design.

  6. 06

    Education & Training

    Instructor-led training guides you from pre-opening preparation and fundamentals through store management and a hands-on internship.

  7. 07

    Global Management

    Dedicated supervisors hold domestic and overseas stores to the same standards, with regular visits from regional management teams.

  8. 08

    ISO & HACCP Certified

    Our ingredients carry ISO 22000 and HACCP international food-safety certification, and comply with SGS and U.S. FDA standards.

  9. 09

    Carefully Selected Ingredients

    A three-tier inspection process — at the tea factory, at headquarters (SGS) and in store — protects quality for every customer.

04 — Global Presence

Presence in 30 cities.

Since 2018 we've opened 150+ overseas stores across Singapore, the U.S., Hong Kong, Malaysia, Indonesia, Cambodia, Canada, Russia, China, Vietnam, the Philippines, Australia and beyond.

Taiwan Hong Kong Macao China Singapore Malaysia Bangkok Indonesia The Philippines Russia United Arab Emirates Canada Washington Oregon Northern California Southern California Nevada Utah Texas Georgia Pennsylvania New York Massachusetts Australia (NSW)
Asia & Middle East11
  • Taiwan
  • Hong Kong
  • Macao
  • China
  • Singapore
  • Malaysia
  • Bangkok, Thailand
  • Indonesia
  • The Philippines
  • Russia
  • United Arab Emirates
North America12
  • Canada
  • Washington
  • Oregon
  • Northern California
  • Southern California
  • Nevada
  • Utah
  • Texas
  • Georgia
  • Pennsylvania
  • New York
  • Massachusetts
Oceania01
  • Australia (New South Wales)
05 — The Process

Streamlined, end to end.

From your first enquiry to your first cup, our headquarters team guides every step of becoming a Chi Cha San Chen partner.

  1. 1
    Step 01

    Provide Your Details

    Complete the online Master Franchise Application.

  2. 2
    Step 02

    Personalized Consultation

    After a preliminary assessment of 3–5 working days, our team contacts you to talk through your plans.

  3. 3
    Step 03

    Strategic Evaluation by HQ

    Headquarters evaluates your region and qualifications, including a visit to our concept store in Taichung.

  4. 4
    Step 04

    Sign Your Exclusive Agreement

    Exclusive master franchise rights for your territory, typically for five to eight years.

  5. 5
    Step 05

    Expert Technical Onboarding

    Training, equipment and technical support to get your first store open — and running to our standards.

06 — FAQ

Questions, answered.

Everything you need to know before applying. Can't find your answer? Our franchise team is happy to help.

01How do I become a Chi Cha San Chen partner?

Thank you for your interest in the Chi Cha San Chen brand. We hope to collaborate with partners around the world and bring our tea to the global market. To receive more information, please complete the Master Franchise Application online and our team will contact you.

02What's the difference between a master franchise and a sublicense?

Taking our company operations and market-development strategy into account, Chi Cha San Chen operates on a master franchise model.

  • Master franchise — granted per country, city or region. The master franchisee must have its own management team, open an agreed number of stores in its territory, and communicate directly with headquarters.
  • Sublicense — granted per store. Suited to partners without prior experience who want to start their own business; their main contact is the master franchisee for the area.
03How is a master franchise structured, and for how long?

Master franchises are discussed per country, city or region on a sole-franchise basis. The franchise period is five to eight years.

04What does the initial investment cover?

Initial capital includes the franchise fee, the store site, the build-out of the first store, equipment and raw materials for the first store, and the operating costs of the master franchise.

05What qualifications does a master franchisee need?
  • Alignment with the Chi Cha San Chen management philosophy.
  • Strong enthusiasm for the food and beverage industry — previous restaurant experience preferred.
  • Proven management skills.
  • An in-house management team covering marketing, operations, finance and more.
  • Knowledge of managing the region and familiarity with competing brands.
  • The ability to secure store sites.
06How long until someone contacts me after I apply?

Once we receive your complete Master Franchise Application, the preliminary assessment takes about 3–5 working days, after which our team will contact you.

07What is the franchise fee for my region?

Headquarters sets the franchise fee for each region based on its level of economic development and average per-capita spending.

Please complete the Master Franchise Application. After a preliminary qualification assessment and a visit to our concept store in Taichung, Taiwan, we'll begin the quotation process.

08Who can I talk to about a master franchise?

All master franchise matters are handled centrally by our headquarters in Taichung, Taiwan. Please complete the Master Franchise Application online and our team will reply as soon as possible. For other questions, contact our international affairs department at chichasanchen.global@teashop168.com.tw.

09How are raw materials supplied?

Chi Cha San Chen is committed to serving the best tea, guided by three principles:

  • Use only the highest-quality, natural ingredients.
  • Uphold food hygiene and safety.
  • Serve every customer fresh, freshly brewed products.

To keep products consistent across stores, all partners purchase key equipment and raw materials from headquarters. Provided quality and texture are unchanged, some milk, agricultural products and non-technical equipment may be sourced locally once approved by our R&D team.

The Chi Cha San Chen concept store in Taichung
Join Our Global Network

Book your private consultation.

Complete the Master Franchise Application and a member of our team will be in touch within 3–5 working days.

→ Online Application Form
Franchisingchichasanchen.global@teashop168.com.tw
Phone+886-4-2328-5535
Concept StoreNo. 607, Daying St., Nantun Dist., Taichung